10 Proven Strategies to Increase Blog Traffic

After creating your blog, there comes the point where you wonder how to get people to read what you write. Your blog will not generate readers and potential customers by just sitting there doing nothing.

It’s time for it to create exposure and results, and the only way that can happen is if you drive targeted traffic or readers to your site.

Here are ten proven strategies to get blog traffic for your site.

1- Create Quality Content that Matters

When you are just starting blogging, it’s easy for people to think about how many views their blog will generate. But the only thing they should think about is whether what they are writing is actually of any value or not. If it isn’t of any importance, people aren’t interested in reading it no matter how many times you advertise it.

Use your blog as an educational source so that people can gain something from what you are sharing with them instead of just expecting the advertising income to roll in. You don’t want to bite off more than you can chew, so start with one topic and get better at it.

People will remember you for your content rather than how loud you can shout about it. Having more time to create content that people care about is the best strategy to succeed as a blogger.

2- Guest Posting

Guest blogging has always been one of the most effective ways to get blog traffic to your website. You can use it in different ways, but the gist is to post on other people’s blogs and allow them to do the same for you in return.

If you host guest bloggers, two benefits come from that:

1- You expose another blogger who may have a larger following that you can benefit from.

2- Your blog gets a fresh perspective, and it is usually more interesting to read something written by someone else instead of yourself. This is not always the case, but that usually is how guest bloggers are perceived in most cases.

3- Social Media Shares

Your posts might get viewed, but are they being shared? There are many social bookmarking sites where you can submit your blog posts for more exposure. Using these services is pretty simple if you have already set up accounts on the various platforms available.

For Facebook, this plugin called Add This, which you can install to allow people to share your content easily. Twitter cards allow your blog posts to get shared on Twitter with a simple plugin.

These are some of the most effective ways to generate blog traffic using social media sharing, but you need to ensure that these plugins and tools are installed if you want them to work correctly.

4- Blog Networking

If there is one thing great about blogging, it’s a fact there are so many people involved.

This means that you can meet and interact with other bloggers in your niche to form a network that will help all of you get more exposure for your blogs. You can share posts on each other’s social media pages and offer blog traffic to each other as well.

With a bit of trust and effort, you can create a community of bloggers who will share each other’s content on their social media pages and also help promote blog posts.

5- Quora Posts

Quora is an online discussion platform that attracts people who like to ask questions and get answers. This makes it the perfect place to get blog traffic for your website if you know how to use it.

Your primary goal when posting on Quora should be giving people answers to questions that they may not know and can’t find on Google (because that’s what Quora is all about). However, it doesn’t hurt to give a few helpful links to your blog posts if they are relevant.

6- Advertising

Many people overlook advertising to get more blog traffic because they don’t understand how it works.

When you buy ads on other websites, you put their ad space up for sale and receive a payment if people click on the link that takes them to your website. They will pay you every time someone clicks your link if you are using a pay-per-click (PPC) ad, which is basically how it works.

You don’t need to worry about your ads not getting clicked because they will charge you more for each click. You can also control the amount of money that you spend per day to ensure that you don’t go overboard with your ad spend if you don’t have a lot of money to invest at the start.

Be as specific as possible when placing ads because this will ensure that people who visit your blog are interested in what you offer instead of wasting your time and money.

7- Content Upgrades

I’m sure you have seen websites display a popup or something similar containing a message which offers users something specific in exchange for an email address. This is basically what content upgrades are, and they can be incredibly effective in increasing your blog traffic by using this strategy correctly.

By offering people a valuable piece of information in return for their email address, you give them more incentive to visit your blog. If you can get their email address, you can market to them again in the future, so you will get more people on your email list while getting more traffic at the same time.

You don’t necessarily need a popup for this because there are many different content upgrades available, but you will need to know which type of upgrade is the best option for your blog.

8- Link Building

Link building is one of the most effective ways to get blog traffic if you have many people linking to your website.

This means that you will need to focus on getting other websites and blogs to link back to your website so that more people can click on your links. It would help if you did this by providing helpful content relevant to the audience you are trying to reach.

There are also many strategies that you can use for link building. Some of the most effective ones include using social media, guest blogging, and making friends in your industry.

9- Email Marketing

If you want people to visit your blog, it may be a good idea to start thinking about using email marketing to get them there.

If you use this strategy, you will be able to send an email containing a link to your blog post directly into someone’s inbox, which is exciting because it cuts through all of the clutter that people have in their mailboxes.

This means that they are much more likely to click on the link you send to them if they open their email. There are many ways to use this strategy to increase your blog traffic, but I would suggest that you try using it at least once before disregarding it as an option.

If your email marketing service has the functionality available, I suggest testing out autoresponders because these are incredibly powerful when used correctly.

 10- Publish more often

The most important thing you will need to do when trying to increase traffic to your blog is to publish more often.

The easiest way to achieve this is by simply creating more content to have something new and valuable on your website that they can read instead of visiting another website. It would help if you gave people a good reason to visit your blog instead of other websites because otherwise, they wouldn’t come back.

 In Summary:

Creating a blog and getting traffic to it is a tricky thing to do, but if you follow these proven strategies, I’m sure that you will begin to see your traffic increasing. This can be especially helpful if you are starting because SEO takes time, and the sooner you start to work on growing your blog’s traffic, the sooner you will start seeing results. Good Luck!

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About the author

Alicia Beth is a full-time blogger and founder of Cheklani Media. She loves reading, writing books, and being a mommy to her lovely little girl.

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